Chandigarh 10 May (Pooja Goyal) :
Summer is upon us and it’s time for fashionistas to embrace the season with style and sparkle. Bringing vibrancy and elegance to the hair styling trends this season, Streax Professional, the premium hair products brand specially crafted for salon professionals and technicians, today unveiled its Spring Summer 2018 Collection ‘Marigold’ in the city. Ruled by the shades of golden, copper and blondes, the Marigold collection signifies the celebratory mood that the season brings in. The collection was showcased at Streax Professional’s exclusive mega hair show ‘Hair & Beyond’ that inspires aspiring and practicing hair stylists to be creative in the field of Cut, Colour & Style.
Introducing the new collection, Mrs. Rochelle Chhabra, Professional Division Head, Hygienic Research Institute said, “Streax Professional Spring Summer 2018 Collection ‘Marigold’ has been launched keeping in mind the latest trends in colour hues and customer demands this season. Brighter, bolder and spicier shades are much in demand today and we are happy to have these chic shades in our hair colour range, this season.” Talking about the Hair & Beyond Campaign, she said, “Hair & Beyond is a remarkable campaign that focuses on educating and updating the hairstylists and aspiring beauty technicians about the latest trends in colouring and styling techniques. It is important to train our partners to know the best of hair colour trends so that they can achieve complete customer delight.”
Yolly Ten Koppel, International Creative and Technical Director of Pivot Point International and the recipient of multiple awards for her styling, graced the Hair & Beyond seminar in Chandigarh, where she unveiled the Marigold collection and empowered the professionals by sharing world-class hair styling techniques and tips. Yolly Ten Koppel, known for her trendsetting vision and extraordinary skill said, “Streax Professional has launched chic and trendy hair colours for this season, that will be absolutely great if styled by the right set of hands. Hair colour needs the right technique and skill to come out beautifully which is why, I am very proud to be part of Hair & Beyond where I can share my knowledge with future stylists. It is wonderful to see such young and enthusiastic talents willing to experiment with newer shades and techniques, keeping in mind the latest trends.”
The gorgeous Bollywood actress and style diva, Nimrat Kaur, strutted the ramp flaunting the Streax Professional Spring Summer 2018 hair shades and took the glamour quotient a notch higher.
Streax Professional aims at providing hair professionals an opportunity to learn directly from the hair styling gurus. Earlier, Streax Professional had conducted Hair & Beyond Seminar in Mumbai with International Celebrity Stylist Joakim Roos and with Yolly Ten Koppel in Delhi, Kolkata and Lucknow. Through the five seminars, Streax Professionals reached out to 2000 practicing and aspiring salon professionals and beauty technicians across the country. Streax Professional has also appointed Joakim Roos and Yolly Ten Koppel, on the panel of its Chief Hair Dresser.